Publicis Groupe’s VivaKi Unit Teams with Ad Tech Start-ups in “Ventures”
CHICAGO – VivaKi, the digital agency unit of the Publicis Groupe, has forged strategic alliances with about 15 emerging ad tech companies in a mutually productive relationship, explains Alyson Hyder,...
View ArticleSMG Adds Video and Native Distribution to Content@Scale Program
CHICAGO — SMG is expanding the content platform it launched early last year to encompass video and native distribution channels. Designed to help SMG clients with their content marketing efforts,...
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